Privacy Policy

What we collect when you use 77 Game (77BET), why we collect it, who we share it with, and what you can ask us to do with it.

Last updated: [EFFECTIVE DATE]

1. Who this policy covers

This policy applies to the website 77game.online and the 77 Game (77BET) Android application, both operated by [LEGAL ENTITY NAME] of [REGISTERED ADDRESS] (“we”, “us”). It explains how we handle personal data of players and site visitors in India.

77 Game is an 18+ real-money gaming platform. Some of the data we hold is financial and identity data, which is why several sections below deal specifically with verification and payments.

2. Data we collect

Data you give us

  • Account details — mobile number, username, password (stored hashed, never in plain text), and any profile information you add.
  • Identity and verification data — the documents you submit for KYC, which may include [KYC DOCUMENT LIST], along with your name and date of birth.
  • Banking and payment data — the bank account or UPI ID you link for deposits and withdrawals, and payment reference numbers such as UTRs.
  • Support correspondence — messages you send through in-app Live Support or our contact form, including any attachments.

Data we collect automatically

  • Device and technical data — device model, operating system version, app version, IP address, and approximate location derived from IP.
  • Usage data — pages and screens viewed, games opened, session times, and in-app actions.
  • Transaction and gameplay records — deposits, withdrawals, stakes, results and balance history. These are the authoritative record of your account activity.
  • Security data — login attempts, device fingerprints and signals used to detect duplicate accounts, fraud and collusion.

Data we do not want

Never send us your password, an OTP, your full card number or your card CVV. We will never ask for them, and any message containing them will be deleted.

3. How we use your data

  • To create and operate your account, and to authenticate you at login.
  • To process deposits and withdrawals and to maintain an accurate balance.
  • To verify your identity and age, and to confirm you are not in a restricted state.
  • To provide customer support and investigate the issues you report.
  • To detect and prevent fraud, multi-accounting, collusion, bot use and money laundering.
  • To apply responsible-gaming controls you request — deposit limits, cooling-off and self-exclusion — and to enforce them.
  • To meet legal, regulatory, tax and record-keeping obligations.
  • To improve the app and website by understanding which features are used.
  • To send you service messages, and — where you have not opted out — promotional messages about 77 Game.

We do not sell your personal data. We do not use your data to target advertising to anyone under 18.

4. Legal bases

We process personal data where it is:

  • necessary to perform our contract with you (running your account, settling transactions);
  • necessary to comply with a legal obligation (KYC, anti-money-laundering, tax and regulatory reporting);
  • necessary for our legitimate interests (fraud prevention, platform security, service improvement), balanced against your rights; or
  • based on your consent, where consent is required — for example optional marketing messages, which you can withdraw at any time.

5. Cookies & tracking

The 77game.online website uses a small number of cookies and similar technologies:

  • Strictly necessary — required for the site to function and to remember your preferences within a session.
  • Analytics — Google Analytics 4, used in aggregate to understand which pages are useful. Google sets its own cookies and receives your IP address and browsing activity on this site; see Google's privacy policy.
  • Referral attribution — where you arrive through an affiliate or referral link, a cookie may record that source so the referral is credited.

You can block or delete cookies through your browser settings. Blocking strictly necessary cookies may stop parts of the site working. The mobile app uses device identifiers rather than browser cookies for equivalent purposes.

6. Who we share data with

We share personal data only where it is necessary, and only with:

  • Payment processors and banking partners[PAYMENT PROCESSOR / PSP NAMES] — to move money into and out of your account.
  • KYC and identity verification providers[KYC PROVIDER NAME, IF USED].
  • Game providers — JILI, PG Soft, Microgaming, JDB, Evolution, Ezugi and SABA receive the minimum data needed to run a game session and settle its result.
  • Hosting and infrastructure providers[HOSTING PROVIDER].
  • Professional advisers — legal, accounting and audit, under confidentiality.
  • Law enforcement, regulators and courts — where we are legally required to disclose, or where disclosure is necessary to establish or defend legal claims.

Where a provider is located outside India, transfers are made under [CROSS-BORDER TRANSFER SAFEGUARD].

7. Third-party links & games

This website links to an external download destination and the app embeds games supplied by third-party studios. Those third parties operate their own privacy policies, and we are not responsible for how they handle data collected within their own products. Review their policies if you want to understand their practices.

8. Data security

  • Traffic between your device and our servers is encrypted in transit using TLS.
  • Passwords are stored as salted hashes and are never retrievable in plain text.
  • Access to identity and payment data is limited to staff who need it for their role, and is logged.
  • KYC documents are stored separately from general account data.

No system is perfectly secure. You play an essential part: use a unique password, never share your OTP, and tell us immediately if you suspect unauthorised access. In the event of a personal data breach affecting you, we will notify you and the relevant authority as required by law.

9. How long we keep data

We keep account, transaction and verification records for [DATA RETENTION PERIOD] after your account closes, or longer where a legal, tax or anti-money-laundering obligation requires it. Support correspondence is retained for [SUPPORT DATA RETENTION PERIOD].

Records relating to a self-exclusion are retained for the duration of the exclusion and afterwards, specifically so that the exclusion can be enforced if you attempt to re-register.

10. Children's privacy

77 Game is strictly for adults aged 18 and over. The platform is not directed at children, we do not knowingly collect personal data from anyone under 18, and we do not market to minors.

If we discover that an account belongs to a person under 18, we will close it, refuse any winnings, and delete the associated personal data except where a record must be retained by law. If you believe a minor has registered or has given us data, contact us immediately through the contact page and we will act on it.

Parents and guardians: if you share a device with a young person, consider device-level parental controls and asking your bank to block gambling transactions.

11. Your rights

Subject to applicable Indian data protection law, you may ask us to:

  • Access — provide a copy of the personal data we hold about you.
  • Correct — fix data that is inaccurate or incomplete.
  • Erase — delete your data, where no legal obligation requires us to keep it.
  • Restrict or object — limit certain processing, including direct marketing.
  • Withdraw consent — where processing was based on consent.
  • Complain — to us first, and then to the relevant supervisory authority.

To exercise a right, contact [PRIVACY / GRIEVANCE OFFICER NAME & EMAIL]. We respond within [DSAR RESPONSE TIME]. We may need to verify your identity first — that check protects your account, not ours.

Note that erasing your account data does not lift an active self-exclusion, and gameplay and transaction records required for regulatory purposes cannot be deleted on request.

12. Changes to this policy

We may update this policy. Material changes will be notified in the app or on this page, and the “last updated” date will change. Continuing to use 77 Game after a change takes effect means you accept the revised policy.

13. Governing law

This policy is governed by the laws of India, including the Information Technology Act, 2000 and rules made under it, and the Digital Personal Data Protection Act, 2023 as it comes into force. Disputes are subject to the courts at [GOVERNING JURISDICTION — CITY].

14. Contact us

Privacy questions, data requests and complaints: [PRIVACY / GRIEVANCE OFFICER NAME & EMAIL], or write to [REGISTERED ADDRESS]. General support is available through our contact page and in-app Live Support.

Not legal advice

This document is a drafting template, not legal advice. Complete every [PLACEHOLDER] and have the finished policy reviewed by a lawyer familiar with Indian data protection and gaming regulation before publishing.